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Web Development
Value is created by Threshold's ability to combine technology with business knowledge.
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Value is created by Threshold's ability to combine technology with business knowledge.
Social Media Optimization (SMO)
Imagine the buzz a million users can create. YES !! whole political campaigns are upturned, brands become cults, a 'nobody' becomes an idol. All, with the power of 'word-of-mouth' and all online.
This is the power of Social Media Optimization (SMO). Blogs, social and professional networks, forums, online communities, video and photo-sharing websites go a long way in influencing a customer's opinions about your business.
Social Media Optimization services can be defined as a process of achieving Marketing Communication and Branding goals through the use of various Social Media Websites. Primarily the purpose of Social Media Optimization services is to drive traffic from Sources other than the Search Engines. It is an important aspect of Web Marketing which helps you in building your Company Image, Identification and Online Communication strategy. Facebook, Linkedin, Digg, Stumbleupon, Orkut, Flickr, My Space, hi5 and Youtube are are some of the popular social media websites.
Your business objectives are unique and specific- that’s why we tailor our comprehensive strategies to address the distinct needs of individual client. These needs vary with clients but we consistently explore the areas of message positioning, lead generation and statistical analysis to ensure the optimal strategy for you.
The major social media marketing services Threshold offers are
- Optimized blog development, design, maintenance and promotion
- Brand management using social media monitoring
- Social media profile creation and management (Twitter, Facebook, YouTube, Flickr etc.)
- Fan pages, Community building and monitoring
- LinkedIn Direct Ads
- Facebook Advertisement
- Social bookmarking
- Social media distribution: leveraging social channels besides the regular channels to promote press releases and newsworthy content
- Social media audit












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